CHEA, Ashford C. Global Marketing: Emerging Market Economies’ Challenges, Opportunities and Effective Marketing Strategy for Success. Business and Economic Research, [S. l.], v. 13, n. 4, p. 103–122, 2023. DOI: 10.5296/ber.v13i4.21482. Disponível em: https://macrojournal.org/index.php/ber/article/view/256. Acesso em: 4 jul. 2024.